New York, NY — Hispanic Heritage Month may have come to a close, but the celebration continues with Juan, Please, a bold new ready-to-drink (RTD) cocktail that’s redefining the category.
A refreshing blend of tequila, lemonade, and tea, Juan, Please is rooted in Mexican heritage, New York grit, and a mission to challenge the old-school industry playbook. With just one gram of sugar and 7% ABV, it’s poised to become your favorite on-the-go pregame drink.
While much of the RTD category relies on influencer marketing and fleeting trends, Juan, Please is carving its own path. At its core is EveryJuan Matters, a social impact initiative dedicated to empowering Hispanic youth. Through this program, Juan, Please builds a community where every voice and every story matters.
Participants are invited to join the Young Career Program, which connects mentors and mentees across industries to help guide personal and professional growth, creating a network of opportunity and support.
About Juan, Please
Founded by Peter Flores, whose inspiration comes from childhood visits to his family’s agave ranch in Michoacán, Juan, Please blends the expressive spirit of authentic Mexican tequila with the laid-back American classic of iced tea and lemonade. The result is a crisp, flavorful drink that celebrates culture, creativity, and community.
Juan, Please is now available across select markets and online. Join the movement, raise a can, and toast to everyJUAN.