Minute Maid Spiked Vodka Pink Lemonade is the first nationally available vodka pink lemonade in a delicious ready-to-drink format
ATLANTA – Red Tree Beverages (RTB), a firewalled subsidiary of The Coca-Cola Company, announced the launch of its latest products, Minute Maid Spiked Vodka Lemonade and Minute Maid Spiked Vodka Pink Lemonade, the first nationally available vodka pink lemonade in the alcohol ready-to-drink (ARTD) format, inspired by the iconic flavors of the Minute Maid trademark.
Red Tree Beverages continues to innovate in what the industry calls the fourth category: ARTD. RTB, through its relationships with authorized independent manufacturers, helped bring new ARTD ideas to the beverage alcohol market with the launches of Topo Chico Hard Seltzer (Molson Coors), Simply Spiked (Molson Coors), Jack Daniel’s & Coca‐Cola (Brown-Forman), and Fresca Mixed (Constellation Brands).
“Building on the success of the 2024 launch of Minute Maid Spiked Flavored Wine Cocktails, our latest additions from Red Tree Beverages are our no-fizz Minute Maid Spiked Vodka Pink Lemonade and Vodka Lemonade products. For Minute Maid Spiked, our motto is “No Fuss, No Muss. No Duh.” which is about making hard-to-make cocktails easy and enjoyable,” said Lou Grill, President of Red Tree Beverages.
Now available at retailers nationally, Minute Maid Spiked Vodka Lemonade and Vodka Pink Lemonade flavors will come in 355 ml (12 fl. oz.) cans with a 5% ABV, as well as in 8-pack and 12-pack varieties, perfect for summer-time occasions at the ballpark, the tailgate, the BBQ, and more.
“Look who brought pink to the party! We’re thrilled to introduce our nationally scaled Vodka Pink Lemonade,” said Rachael Waddell, Senior Director, Red Tree Beverages. “Minute Maid Spiked Vodka Pink Lemonade is perfect for epic pink-sky summer nights, whether it’s hanging with friends, grilling in the backyard, or anywhere consumers get on with their good time.”
Also, blue is new for 2025! Expanding on the Minute Maid Spiked Flavored Wine Cocktails line, RTB also announced its newest addition to the portfolio: the Blue Hawaiian flavor. Minute Maid Spiked Flavored Wine Cocktail line takes preferred cocktail flavors like Strawberry Daiquiri, Lime Margarita, Piña Colada and now Blue Hawaiian, and makes them available in convenient, ready-to-serve glass bottles or cans. RTB also announced the new Minute Maid Spiked Vodka Punch, available in four tasty flavors: Berry Punch, Citrus Punch, Tropical Punch, and Classic Fruit Punch.
To learn more about all-new Minute Maid Spiked Vodka Lemonades and to find the products at a retailer near you, follow @minutemaidspiked and @minutemaidspikedvodka on Instagram, Facebook and YouTube. You must be 21+ to enjoy Minute Maid Spiked products. And don’t forget, drinking responsibly is a no duh! Minute Maid Spiked products are manufactured by LeVecke Corporation in Mira Loma, California.
About Red Tree Beverages
Established in 2022, Red Tree Beverages is a firewalled subsidiary of The Coca-Cola Company. RTB engages in relationships with third-party alcohol manufacturers to produce alcohol beverage products that use The Coca-Cola Company’s trademarks and distributed by independent wholesalers. Along with adhering to a best-in-class Global Responsible Alcohol Marketing Policy, Red Tree Beverages has developed a standardized, 21+ alcohol on-pack logo to further distinguish the products in the US market. The Coca-Cola Company is a proud Associate Member of Responsibility.org.
