Together, NÜTRL and Tucker Wetmore will give fans exclusive access to Tucker’s Summer Tour
NEW YORK — Just in time for summer, NÜTRL Vodka Seltzer - the #2 spirits-based seltzer on the market [1] - is kicking off a partnership with country music star Tucker Wetmore. As the official vodka seltzer of Tucker’s Summer Tour, NÜTRL is teaming up with Tucker to bring exclusive access, great taste, and good vibes to seltzer lovers and music fans across the country.
“NÜTRL has had a strong presence in music over the years – giving fans exclusive access and one-of-a-kind experiences at some of the nation’s biggest festivals and concert venues. We couldn’t be more excited to dive deeper into the music scene through our new partnership with Tucker Wetmore and give seltzer drinkers even more memorable experiences all summer long,” said Steve Wolf, Marketing VP of Anheuser-Busch’s Beyond Beer Business Unit.
NÜTRL is dedicated to bringing fans a summer full of music and is making it easier than ever for them to win big. Through its new ‘Summer of Music’ platform, NÜTRL will be giving one lucky seltzer-loving winner and guest an opportunity to see Tucker’s Sept. 5 show in Tampa, Florida and meet him backstage, with more opportunities to see Tucker Wetmore to come.
“I’m thrilled to be partnering with NÜTRL. As a performer, I’m always thinking about the experience for fans at my shows and NÜTRL is definitely a crowd pleaser. I think it’s one of the tastiest vodka seltzers out there and is perfect for when you want to be with friends jamming out to great music,” Tucker Wetmore said.
With this partnership, NÜTRL continues to increase its presence in live music occasions, whether it be at a concert, bar, or house party. In addition to Tucker’s Summer Tour, NÜTRL is activating at some of the biggest music festivals throughout the year - including Lollapalooza in Chicago, Gov Ball in New York City, and CMA Fest presented by SoFi in Nashville.
To learn more about NÜTRL’s partnership with Tucker and where to enter to win, visit www.nutrlusa.com/Tucker and follow along on NÜTRL’s Instagram this Summer.
[1] Circana week ending 12/29/24
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NÜTRL TUCKER WETMORE MEET AND GREET SWEEPSTAKES
No Purchase Necessary. Open to US residents (excluding MD) 21+. Begins on 4/16/25 and ends on 7/31/25. Visit https://playmaker.beer/NUTRLtuckersweepstakes for free entry and Official Rules. Message and data rates may apply. Void where prohibited. Meet and greet subject to availability.
ENJOY RESPONSIBLY © 2025 Anheuser-Busch, NÜTRL® Pineapple, Flavored Vodka and Carbonation, 4.5% Alc/Vol, St. Louis, MO
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About NÜTRL
NÜTRL is a vodka-based seltzer made with vodka, seltzer and real fruit juice. Light and refreshing with a deliciously great taste, NÜTRL is 100 calories, gluten free and has an ABV of 4.5%. NÜTRL is available nationwide in flavor-specific 4-packs as well as three variety pack flavors: Fruit Variety Pack, which includes Pineapple, Watermelon, Black Cherry and Orange; Lemonade Variety Pack, which includes Classic Lemonade, Blackberry Lemonade, Peach Lemonade and Strawberry Lemonade; and Cranberry Variety Pack, which includes Classic Cranberry, Cranberry Orange, Cranberry Grapefruit and Cranberry Apple. In 2025, NÜTRL introduced Lime and Strawberry available in 4-packs.
About Tucker Wetmore
Having notched back-to-back spots on Billboard's Hot 100 chart with his RIAA PLATINUM-certified debut singles “Wine Into Whiskey” and “Wind Up Missin' You” and surpassing over 855 million streams in a year, Washington-born singer-songwriter Tucker Wetmore is well on the way to becoming a certified breakout country star. Wetmore signed a major-label record deal last summer with UMG Nashville in partnership with Back Blocks Music, had two songs featured on the star-studded Twisters soundtrack (“Already Had It” and “Steal My Thunder” (with Conner Smith)), made his Grand Ole Opry debut and delivered his first EP, Waves on a Sunset. He brought his music directly to fans on tour with Kameron Marlowe and Luke Bryan before selling out his first-ever headlining tour WAVES ON A SUNSET TOUR 2024. Now, in 2025, the skyrocketing talent will extend his headlining efforts with dates in the UK, US and Europe before joining Thomas Rhett’s BETTER IN BOOTS TOUR 2025 as direct support. Wetmore will continue releasing new music, with songs that reflect his cross-genre musical upbringing, embracing all manners of country, reggae, rock and hip-hop, albeit anchored by classic country storytelling. He enters 2025 as one of the most buzzed-about new acts, recognized as a One to Watch by Billboard, MusicRow, VEVO, Spotify, the Grand Ole Opry and more. His breakout hit “Wind Up Missin’ You” recently earned him his first No. 1 on the Mediabase Country chart, while his current single “3,2,1” continues its steady climb at country radio. Wetmore’s highly anticipated debut album What Not To arrives April 25.
