Heading into this baseball season, Surfside is reimagining the gameday experience with sessionable gameday beverages at just 4.5% alcohol by volume with only 100 calories, 2g Sugar and 0 bubbles (non-carbonated)
LOS ANGELES – The Los Angeles Dodgers and Surfside, an Iced Tea + Vodka / Lemonade + Vodka ready-to-drink (RTD) company, today announce a partnership that makes Surfside’s RTD canned cocktails an Official Hard Tea & Hard Lemonade Partner of the Dodgers.
The Philadelphia-founded brand was created in 2022 by brothers Matt Quigley and Bryan Quigley along with Clement Pappas and Zach Pappas. Since its launch, Surfside has quickly gained a massive following, proudly claiming the title of No. 1 fastest growing beverage alcohol brand in the United States in 2024 at scanned retail.*
“The Dodgers are happy to welcome Surfside to our partnership family,” said Lon Rosen, Executive Vice President & Chief Marketing Officer, Los Angeles Dodgers. “Their beverages are a great addition to Dodger Stadium, and we look forward to working together to highlight their products throughout the season.”
“We are very excited to introduce our delicious Surfside iced teas and lemonades to the passionate Dodgers fan base and cannot think of a better way to enjoy a game than with a cold Surfside in hand,” said Stateside President-Founder Matt Quigley.
Through this partnership, Surfside will have a branded concession stand on the Field Level at Dodger Stadium, as well as sales points in various locations around the ballpark. Surfside’s RTD beverages will be spotlighted via a permanent sign on the Outfield Wall, strategic presence on various concourses and an activation footprint in Centerfield Plaza for several regular-season games. Surfside is additionally available at major retailers throughout Southern California.
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About the Los Angeles Dodgers
The Los Angeles Dodgers franchise, with eight World Series championships and 25 National League pennants since its beginnings in Brooklyn in 1890, is committed to a tradition of pride and excellence. The Dodgers, baseball’s 2024 World Champions, have been recognized as ESPN’s Sports Humanitarian Team of the Year and are dedicated to supporting a culture of winning baseball, providing a first-class, fan-friendly experience at Dodger Stadium, and building a strong partnership with the community. With the highest cumulative fan attendance in Major League Baseball history, and a record of breaking barriers, the Dodgers are one of the most cherished sports franchises in the world. Visit the Dodgers online at www.dodgers.com, follow them on Twitter @Dodgers and like them on Facebook at www.facebook.com/Dodgers. For media information, visit www.dodgerspressbox.com.
About Surfside
Surfside is a line of premium iced tea + vodka, lemonade + vodka and green tea + vodka canned cocktails recognized for its delicious full flavor taste and sunset stripes on the can for good vibes ahead. Surfside has experienced a meteoric rise since launching in 2022 from a beloved Philly ready-to-drink brand to achieving triple-digit growth within each of the last two years, becoming the spirit-based Iced Tea & Lemonade category leader. The brand has been widely celebrated in the beverage industry with recognition from Brewbound as the “Beyond Beer Company of the Year” and VinePair “Next Wave Awards Rising Drinks Brand” for 2024. These honors build on a list of notable achievements such as Shanken’s IMPACT Magazine “Hot Brand” award in 2023 and Brewbound “Rising Star Award” in 2022. At 4.5% ABV, Surfside is made with vodka and real tea with just 2g of sugar, 100 calories and 0 bubbles. Available in 4-can packs and 8-can variety packs, Surfside is a perfect complement for a day at the beach, by the pool, on the golf course and at a baseball game. To learn more, visit www.drinksurfside.com and follow on Instagram @drinksurfside.
*Source: Nielsen IQ Total US xAOC + Liquor Open State for Beer, Wine, Spirits L52 weeks ending 12/28/2024, brands minimum 100,000 cases sold in 2023.
