Keep it Cruisie: Enjoy a Taste of the No Frills, Good Life on The East End this Summer
NEW YORK -- Tilray Beverages, the U.S. beverage division of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY) announces the introduction of Cruisies, a new line of refreshing, ready-to-drink cocktails designed to enhance summer vibes.
Cruisies' initial product lineup includes:
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Blood Orange Vodka Soda: The vibrant zest of blood orange is expertly blended with smooth vodka to create a refreshing beverage suitable for any occasion.
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Golf Tea: The perfect blend of smooth vodka, refreshing tea, and tart lemonade. A non-carbonated delight designed for relaxation on or off the course.
- Cuba Libre: The classic taste of a rich rum, crisp cola, and a hint of lime for a refreshing escape.
"Cruises are an exciting addition to our portfolio of craft brands because they, taste good, are not too strong, and fit our customers’ social lifestyles," says Carrie Shafir, Senior Brand Director at Tilray Beverages East Coast Brands. "We are launching Crusies on Long Island's East End this summer with plans to expand far beyond the Northeast."
All Cruisies flavors are available in 4-packs of 12-oz cans with 6% ABV. Cruisies are now available at wine & spirits retailers and on-premise accounts across Long Island, New York. Plans to expand in the fall by leveraging Tilray’s best-in-class distribution network are underway, with new products expected in 2026.
About Cruisies
Cruisies is a line of ready-to-drink spirits-based cocktails from Tilray Beverages. Each of our bar-quality cocktail offerings are available in 4-packs of 12-oz cans with a sessionable 6% ABV, and are currently available at wine & spirits retailers and on-premise accounts across Long Island, New York. With Cruisies, we are living the No Frills, Good Life. It’s for when the bikes and boards are ready and the cooler’s packed. For when the afternoon breeze picks up on the beach or boat. For when the sun’s dropping down and the vibes are picking up. Out of the can, over-ice, on-the go. Keep it Cruisie.
About Tilray Brands
Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.
For more information on how we are elevating lives through moments of connection, visit Tilray.com and follow @Tilray on all social platforms
