Founders Brewing, a Grand Rapids, Michigan-based craft brewery renowned for its popular beers such as All Day IPA and Kentucky Breakfast Stout, has officially entered the ready-to-drink (RTD) alcoholic beverage market with the launch of its new Devil Spiked RTD cocktail line. This move represents a significant diversification of the brewery's product portfolio and a strategic response to evolving consumer preferences within the alcoholic beverage industry. Devil Spiked RTD Cocktails are positioned to appeal to consumers seeking high-ABV, flavorful, and convenient beverage options.
A Strong Lineup Of Devilishly Delicious Canned Cocktails
The Devil Spiked line features a consistent 10% alcohol by volume (ABV) across all four flavors: Hard Ginger Beer with Lime, Spiked Hard Lemonade, Fruit Punch, and Spiked Blood Orange Soda. This is a key differentiator in the RTD market where many offerings have lower alcohol content.
“Crafting Devil Spiked was about more than just a big ABV—it was about getting the flavors just right. Every sip is a testament to the care and creativity we put into this lineup,” said Sandy Anaokar, Chief Marketing Officer at Founders.
Here’s a closer look at what’s inside the new Devil Spiked lineup:
Devil Spiked Hard Ginger Beer With Lime
This flavor combines the spicy notes of ginger with the citrusy zest of lime, creating a balanced and refreshing beverage. The Hard Ginger Beer with Lime is available in 6-pack cans. Tasting Notes: Sharp ginger flavor with lime and herbal notes. Moderately sweet, with a strong spicy finish.
Devil Spiked Hard Lemonade
A classic lemonade flavor is elevated with a flavorful kick. The beverage balances the sweetness of lemonade with a tart finish. The Hard Lemonade is available in 6-pack cans, 19.2oz single-serve cans, and on draft in select locations. Tasting Notes: Bright notes of freshly squeezed lemons – boldly sweet with a citrusy sour finish.
Devil Spiked Fruit Punch (Variety Pack Exclusive)
This flavor offers a blend of fruit flavors, including strawberry, pineapple, orange, and a hint of cherry. The Fruit Punch variant is exclusively available in the 8-can variety pack. Tasting Notes: Punchy notes of strawberry, lemon, and cherry. Moderately sweet, with a slightly sour finish.
Devil Spiked Blood Orange Soda (Variety Pack Exclusive)
The Blood Orange Soda features the distinct flavor of blood orange, balancing sweetness with a slightly sour finish. This Blood Orange flavor is also exclusively available in the 8-can variety pack. Tasting Notes: Vibrant and juicy notes of blood orange balanced with a sweet, slightly sour finish.
A New Addition To The High-ABV RTD Cocktail Scene
With demand for high-ABV RTDs on the rise, consumers are searching for options that deliver on both flavor and convenience—making this Devil Spiked debut perfectly timed.
Devil Spiked is now available in select markets, with expanded distribution planned throughout the year. Six-packs of Hard Ginger Beer with Lime and Hard Lemonade will be available at major retailers, while the 8-pack variety pack—featuring all four flavors—will be a must-have for those looking to sample the full range of devilish delights.
For more information and availability updates, visit https://foundersbrewing.com/ or follow Founders Brewing on social media.
